Meet Meenakshi Ganesh Founder & CEO, of Light Up. Her #shefoughtback journey started when she came back home from her international work stints, she hunted for Indian versions of the products that her skin had gotten accustomed to high-performance skincare built on a foundation of natural actives. But she couldn’t find a single product that could perform the triple role of defending her skin from pollution, hydrating it intensely while enriching it with Anti-Oxidants, Vitamins, and Minerals. That’s when Light Up was created, it was born from the simple idea that happy skin starts with a healthy and nourished complexion. Light Up is an affordable clean formulation inspired by Superfoods and Anti-Oxidant rich ingredients that deeply nourish and create a lit-from-within glow.